Mazda2 Launch Event
The Mazda2 Zoom Zoom Concentrated product launch and tour kicked off at the LA Auto Show. The program was designed with supporting display and interactive promotional elements to launch the all new Mazda2, generate hand raisers, and to enhance the consumer experience at the exhibit and beyond the show.
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Toshiba Lightfair International
Baylor Group designed and executed a press event to launch Toshiba’s North American LED lighting product line at the Lightfair International.
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